| page.title=Monetize with Subscriptions |
| page.image=/distribute/images/subscription.jpg |
| page.metaDescription=Sell subscriptions to your products to create continuing revenue streams. |
| page.tags="in-app", "iap", "monetizing", "free", "trials" |
| @jd:body |
| |
| <div class="figure"> |
| <img src="{@docRoot}images/gp-subscription-0.jpg"> |
| <p class="img-caption" style="width:300px;"> |
| In-App Subscriptions |
| </p> |
| </div> |
| |
| <p> |
| Subscriptions provide an excellent opportunity to create continuing revenue |
| streams. Subscriptions are similar to digital goods offered through <a href= |
| "{@docRoot}google/play/billing/index.html">In-app Billing</a> but made |
| available on a recurring monthly or annual basis. |
| </p> |
| |
| <p> |
| When users purchase subscriptions in your apps, Google Play handles all |
| checkout details so your apps never have to directly process any financial |
| transactions. Google Play processes all payments for subscriptions through |
| Google Wallet, just as it does for standard in-app products and app |
| purchases. This ensures a consistent and familiar purchase flow for your |
| users and reduces cart abandonment rates. |
| </p> |
| |
| <p> |
| At a basic level you can offer use of your apps or access to their content on |
| a subscription basis, using a <a href= |
| "{@docRoot}google/play/billing/billing_subscriptions.html#trials">free trial |
| subscription</a> to allow users to explore the apps or content. |
| </p> |
| |
| <p> |
| A more advanced approach is to offer specific features or content items as |
| subscriptions within your apps. This way you can offer users basic or core |
| features or content for free or part of the initial purchase and extended |
| features or content as subscriptions. You can have multiple subscriptions |
| active in an app at any one time. |
| </p> |
| |
| <p> |
| To get started with subscriptions you need to set-up a Google Wallet <a href= |
| "{@docRoot}distribute/googleplay/start.html#merchant-account">Merchant |
| Account</a> from the Developer Console. You then define subscriptions for |
| published or draft apps in the <a href= |
| "{@docRoot}distribute/googleplay/developer-console.html#in-app-billing">In-app |
| Products</a> section of the Developer Console, integrate the In-app Billing |
| API into your apps, and add the mechanisms to unlock subscribed features or |
| deliver content. |
| </p> |
| |
| <div class="sidebox" style="width:400px;float:left;margin-left:0"> |
| <p> |
| <strong>Tip:</strong> Due to some direct carrier billing limits, we |
| recommend monthly subscriptions. Annual subscriptions may exceed limits, |
| causing the purchase to be blocked and you to lose that revenue. |
| </p> |
| </div> |
| |
| <p style="clear:both"> |
| </p> |
| <div class="headerLine"><h2 id="related-resources">Related Resources</h2></div> |
| |
| <div class="resource-widget resource-flow-layout col-13" |
| data-query="collection:distribute/monetize/subscriptions" |
| data-sortOrder="-timestamp" |
| data-cardSizes="9x3" |
| data-maxResults="6"></div> |
| |