docs/html/distribute/googleplay/about/visibility.jd - platform/frameworks/base - Git at Google

 page.title=Visibility for Your Apps
 page.metaDescription=

 @jd:body

 <div style="float:right;margin:0px 0px 24px 0px;">
   <img src="{@docRoot}images/gp-tab.png" style="width:420px" style>
 </div>

 <p>A billion downloads a month and growing. Get your apps in front of millions
 of users at Google's scale. </p>


 <h2 id="reach">Worldwide reach, rapid growth</h2>

 <p>Google Play is the premier store for distributing Android apps. It’s
 preinstalled on more than 400 million devices worldwide, a number growing by
 more than a million every day. Android users have downloaded
 more than <strong style="text-wrap:none;">25 billion apps</strong> from Google
 Play, growing at a rate of more than 1.5 billion per month.</p>

 <p>When you publish on Google Play, you put your apps in front of Android's huge
 base of active customers, in more than 130 countries and territories across the
 world. </p>

 <p>Google Play is a central part of the Android experience. New users
 personalize their devices with apps, games, and other Google Play content.
 Existing users return regularly to see what's trending and new. Downloading new
 apps is extremely convenient and fast&mdash; Google Play pushes  apps to the
 user's devices instantly, over the air. No cable or sync is ever needed.</p>

 <div style="float:left;margin:0px 20px 0px 0px;width:374px;">
 <div  style="width:378px;padding:2px;">
 <img src="{@docRoot}images/gp-growth-downloads.png" style="width:600px;margin-bottom:0em;">
 </div>
 <p class="image-caption" style="padding:.5em"><span
 style="font-weight:500;">Growth in app consumption</span>: Users download more than
 1.5 billion apps from Google Play each month.</p>
 </div>

 <div>
 <p>Google Play is also a top destination for visitors from the the web. Anyone
 with a browser can explore everything that Google Play has to offer from its <a
 href="http://play.google.com/store">web site</a>. Android users can even buy and
 install the apps they want and Google Play pushes them automatically to their
 devices over the air. </p>

 <p>The accessiblility and convenience of the Google Play web
 site give you new ways to drive traffic to your products from online ads, web
 search, cross-linking, and more.</p>
 </div>

    <div style="clear:both;">
 <h2>Built for app discovery</h2>

 <p>Google Play is designed to connect users with great apps and games. It
 provides key channels to help your app get noticed and gain traction in the
 marketplace.</p>

 <h3 id="ratings">User ratings and reviews</h3>

 <p>When you develop a great app, Android users show their appreciation through
 ratings and reviews. They rate your app (out of 5 stars) after downloading it
 and can post a short description of their experience. When other users are
 considering your app, they look at the ratings and reviews as key benchmarks of
 the app’s quality. </p>

    </div>

 <p>Your app’s rating is one of the most important factors influencing its
 ranking in the various lists and search results in Google Play. It's also one of
 the key signals that the editorial staff looks for, when curating apps and games
 for promotion in the store.</p>

 <div style="border:1px solid #DDD;padding:1px;margin-left:110px;width:504px;">
 <img src="{@docRoot}images/gp-rating-web.png" style="width:500px;padding:0;margin:0;">
 </div>

 <h3 id="category" stdle="padding-top:2em;">Category browsing</h3>

 <p>When you publish an app in Google Play, you pick the category in which you
 want users to find your app. More than 30 categories are available. Inside each
 category, apps are ranked based on a combination of ratings, reviews, downloads,
 country, and other factors. Many popular categories also start with a collection
 of featured apps selected by the Google Play editorial staff.</p>

 <div style="clear:both;margin-top:2em;margin-left:10%;width:560px;">
 <div style="clear:both;margin-top:2em;">
 <img src="{@docRoot}images/gpp-cat-feature280-puzzle.png" style="width:180px">
 <img src="{@docRoot}images/gpp-cat-feature280-photo.png" style="width:180px">
 <img src="{@docRoot}images/gpp-cat-feature280-sports.png" style="width:180px">
 </div>
 <p class="image-caption"><span style="font-weight:500;">Featuring in
 categories</span>: Most app and game categories include a featured list curated
 by the editorial team.</p>
 </div>

 <h3 id="search">Search</h3>

 <p>Search on Google Play lets users pinpoint an app or game quickly. Search uses
 powerful heuristics to suggest terms as the user types, and it offers direct
 links to apps as suggestions. In results, users find the most relevant, most
 popular apps at the top. </p>

 <div style="float:left;margin:12px 24px 0px 0px;">
 <img src="{@docRoot}images/gp-top-new-paid.png" style="width:250px">
 </div>

 <h3 id="top-charts" style="padding-top:1em">Top charts and lists</h3>

 <p>Top charts keep users in touch with what’s popular and trending with Android
 users, right from the Apps and Games home pages. The charts are generated
 several times each day based on recent download activity, keeping them fresh and
 allowing new apps to move upward in the charts. To make the charts as relevant
 as possible for users across the world, they are also country-specific in
 Google Play's most popular countries.</p>

 <p>As your apps get traction and build momentum in downloads and ratings,
 they’ll climb one or more of the top charts and gain even more exposure.</p>

 <div>
 <table style="width:440px">
 <tr>
 <td style="width:100px">Top Free</td><td>Free apps and games</td></tr>
 <td style="width:140px">Top Paid</td><td>Priced apps and games</td></tr>
 <td>Top New Free</td><td>Less than 30 days old</td></tr>
 <td>Top New Paid</td><td>Less than 30 days old</td></tr>
 <td>Top Grossing</td><td>Gross proceeds, free or priced</td></tr>
 <td>Best Selling</td><td>Popular priced games</td></tr>
 <td>Trending</td><td>New arrivals growing quickly in installs</td>
 </tr>
 </table>
 </div>

 <div style="clear:both">
 <h4 id="featured" style="padding-top:2.5em;">Featured, Staff Picks, Collections,
 and Badges</h4>


 <div style="float:right;margin-left:18px;">
 <img src="{@docRoot}images/gp-apps-home.png" style="width:180px">
 <img src="{@docRoot}images/gp-games-home.png" style="width:180px">
 </div>

 <p>The Google Play editorial team is dedicated to bringing the best apps to the
 attention of users and setting the tone for app quality throughout the store.
 It constantly reviews apps from across Google Play to find
 not only the best-known apps and games, but also the “diamonds in the rough” that
 they want more people to see. </p>

 <p>When the team finds great apps and games, it uses the <em>Featured</em>,
 <em>Staff Picks</em>, and other collections to promote them to users.</p>

 <p>You can't nominate your app for featuring, but the team is always
 on the lookout for great apps through a number of signals and indicators.
 If you build an app that users love and that looks great on Android devices,
 the editorial team will notice.</p>
 </div>

 <h4>Featured and Staff Picks</h4>

 <p>Each week the the Google Play editorial staff selects a new set of apps to
 promote in its popular <em>Featured</em> and <em>Staff Picks</em> collections.
 </p>

 The <em>Featured</em> collections highlight the latest and greatest app and game
 titles available for Android. Category featuring highlights the best and most
 popular apps in the top categories.

 <em>Staff Picks</em> collects all recently featured apps and games on Google
 Play. To better reach tablet users, there’s a special <em>Staff Picks</em>
 collection that highlights the best apps for Android tablets.</p>

 <div style="float:left;margin-right:18px;">
 <img src="{@docRoot}images/gp-collectibles.png" stydle="width:180px">

 </div>

 <h4>App collections</h4>

 <p>From time to time the editorial staff puts together a collection of apps and
 games based on a theme or seasonal event. The collections are popular with
 customers because they are timely and relevant, and they provide a new way to
 showcase great Android apps to users.</p>

 <p>The editorial staff chooses apps for collection promotions in a similar way
 as for featuring&mdash;high-quality apps that show the best of Android on phones
 and tablets. For collections the staff also looks for apps that can make an
 interesting or unique contribution to the collection as a whole. </p>

 <h4><img style="margin-right:.25em;margin-bottom:.5em;"
 src="{@docRoot}images/editorschoice_ann.png"> EDITORS' CHOICE</h4>

 <p><em>Editors’ Choice</em> is a curated collection of apps that highlights some
 of the very best apps available on Android. These apps are chosen for high
 quality and great UI, long-term popularity, and innovative use of Android
 features.</p>

 <p>Apps chosen for <em>Editors’ Choice</em> also receive a badge that is
 displayed wherever the app name is seen in Google Play.</p>

 <h4><img style="margin-right:.25em;margin-bottom:.5em;"
 src="{@docRoot}images/topdev_ann.png"> TOP DEVELOPER</h4>

 <p>Top Developer is a badge recognizing established, respected developers for
 their commitment to launching high-quality and innovative apps on
 Android. The Google Play editorial staff selects developers awards a Top
 Developer badge from time to time, based on the cumulative work of the
 developer.</p>

 <p>The Top Developer badge appears next to the developer name wherever it is
 displayed in Google Play. For a developer, the badge means long-term recognition
 of all of your apps. For users, the badge signifies an additional level of trust
 and confidence in your products.</p>

 <h3 id="details">Rich, colorful product pages</h3>

 <p>In Google Play, your app’s storefront is its <em>product details page</em>
 &mdash; a rich and colorful page that lets you promote your app, highlight its
 ratings and reviews, and show what your app can do.

 <p>Your product details page is the one page where your users come to find out
 everything about your app. When they see your app listed in search results, top
 charts, category listings, and collections, one tap takes them directly to your
 product details page.</p>

 <div style="float:right;margin-left:10px;">
 <img src="{@docRoot}images/gp-details-pages-magicpiano.png" style="width:500px">
 </div>

 <p>You can manage your product details page through the <span
 style="font-weight:500">Google Play Android Develeper Console</span>, from any
 web browser. Just sign in, upload or update your brand assets, and enter your
 product details in the languages of your markets. </p>

 <p>When you publish, Google Play adds your app’s ratings, reviews, links to your
 other products, and more, and makes sure your product details page looks great
 on phones, tablets, or in a web browser.</p>

 <p>You can link web users directly to your product details page from outside
 Google Play, such as from your web site, an ad campaign, reviews, social media
 posts, and more. See <a href="{@docRoot}distribute/googleplay/promote/linking.html">Linking
 to Your Products</a> to find out how. </p>

 <p>To learn more about how to create your product details page, see
 <a href="{@docRoot}distribute/googleplay/publish/index.html">Publishing on Google Play</a>.</p>
	page.title=Visibility for Your Apps
	page.metaDescription=

	@jd:body

	<div style="float:right;margin:0px 0px 24px 0px;">
	<img src="{@docRoot}images/gp-tab.png" style="width:420px" style>
	</div>

	<p>A billion downloads a month and growing. Get your apps in front of millions
	of users at Google's scale. </p>


	<h2 id="reach">Worldwide reach, rapid growth</h2>

	<p>Google Play is the premier store for distributing Android apps. It’s
	preinstalled on more than 400 million devices worldwide, a number growing by
	more than a million every day. Android users have downloaded
	more than <strong style="text-wrap:none;">25 billion apps</strong> from Google
	Play, growing at a rate of more than 1.5 billion per month.</p>

	<p>When you publish on Google Play, you put your apps in front of Android's huge
	base of active customers, in more than 130 countries and territories across the
	world. </p>

	<p>Google Play is a central part of the Android experience. New users
	personalize their devices with apps, games, and other Google Play content.
	Existing users return regularly to see what's trending and new. Downloading new
	apps is extremely convenient and fast— Google Play pushes apps to the
	user's devices instantly, over the air. No cable or sync is ever needed.</p>

	<div style="float:left;margin:0px 20px 0px 0px;width:374px;">
	<div style="width:378px;padding:2px;">
	<img src="{@docRoot}images/gp-growth-downloads.png" style="width:600px;margin-bottom:0em;">
	</div>
	<p class="image-caption" style="padding:.5em"><span
	style="font-weight:500;">Growth in app consumption</span>: Users download more than
	1.5 billion apps from Google Play each month.</p>
	</div>

	<div>
	<p>Google Play is also a top destination for visitors from the the web. Anyone
	with a browser can explore everything that Google Play has to offer from its <a
	href="http://play.google.com/store">web site</a>. Android users can even buy and
	install the apps they want and Google Play pushes them automatically to their
	devices over the air. </p>

	<p>The accessiblility and convenience of the Google Play web
	site give you new ways to drive traffic to your products from online ads, web
	search, cross-linking, and more.</p>
	</div>

	<div style="clear:both;">
	<h2>Built for app discovery</h2>

	<p>Google Play is designed to connect users with great apps and games. It
	provides key channels to help your app get noticed and gain traction in the
	marketplace.</p>

	<h3 id="ratings">User ratings and reviews</h3>

	<p>When you develop a great app, Android users show their appreciation through
	ratings and reviews. They rate your app (out of 5 stars) after downloading it
	and can post a short description of their experience. When other users are
	considering your app, they look at the ratings and reviews as key benchmarks of
	the app’s quality. </p>

	</div>

	<p>Your app’s rating is one of the most important factors influencing its
	ranking in the various lists and search results in Google Play. It's also one of
	the key signals that the editorial staff looks for, when curating apps and games
	for promotion in the store.</p>

	<div style="border:1px solid #DDD;padding:1px;margin-left:110px;width:504px;">
	<img src="{@docRoot}images/gp-rating-web.png" style="width:500px;padding:0;margin:0;">
	</div>

	<h3 id="category" stdle="padding-top:2em;">Category browsing</h3>

	<p>When you publish an app in Google Play, you pick the category in which you
	want users to find your app. More than 30 categories are available. Inside each
	category, apps are ranked based on a combination of ratings, reviews, downloads,
	country, and other factors. Many popular categories also start with a collection
	of featured apps selected by the Google Play editorial staff.</p>

	<div style="clear:both;margin-top:2em;margin-left:10%;width:560px;">
	<div style="clear:both;margin-top:2em;">
	<img src="{@docRoot}images/gpp-cat-feature280-puzzle.png" style="width:180px">
	<img src="{@docRoot}images/gpp-cat-feature280-photo.png" style="width:180px">
	<img src="{@docRoot}images/gpp-cat-feature280-sports.png" style="width:180px">
	</div>
	<p class="image-caption"><span style="font-weight:500;">Featuring in
	categories</span>: Most app and game categories include a featured list curated
	by the editorial team.</p>
	</div>

	<h3 id="search">Search</h3>

	<p>Search on Google Play lets users pinpoint an app or game quickly. Search uses
	powerful heuristics to suggest terms as the user types, and it offers direct
	links to apps as suggestions. In results, users find the most relevant, most
	popular apps at the top. </p>

	<div style="float:left;margin:12px 24px 0px 0px;">
	<img src="{@docRoot}images/gp-top-new-paid.png" style="width:250px">
	</div>

	<h3 id="top-charts" style="padding-top:1em">Top charts and lists</h3>

	<p>Top charts keep users in touch with what’s popular and trending with Android
	users, right from the Apps and Games home pages. The charts are generated
	several times each day based on recent download activity, keeping them fresh and
	allowing new apps to move upward in the charts. To make the charts as relevant
	as possible for users across the world, they are also country-specific in
	Google Play's most popular countries.</p>

	<p>As your apps get traction and build momentum in downloads and ratings,
	they’ll climb one or more of the top charts and gain even more exposure.</p>

	<div>
	<table style="width:440px">
	<tr>
	<td style="width:100px">Top Free</td><td>Free apps and games</td></tr>
	<td style="width:140px">Top Paid</td><td>Priced apps and games</td></tr>
	<td>Top New Free</td><td>Less than 30 days old</td></tr>
	<td>Top New Paid</td><td>Less than 30 days old</td></tr>
	<td>Top Grossing</td><td>Gross proceeds, free or priced</td></tr>
	<td>Best Selling</td><td>Popular priced games</td></tr>
	<td>Trending</td><td>New arrivals growing quickly in installs</td>
	</tr>
	</table>
	</div>

	<div style="clear:both">
	<h4 id="featured" style="padding-top:2.5em;">Featured, Staff Picks, Collections,
	and Badges</h4>


	<div style="float:right;margin-left:18px;">
	<img src="{@docRoot}images/gp-apps-home.png" style="width:180px">
	<img src="{@docRoot}images/gp-games-home.png" style="width:180px">
	</div>

	<p>The Google Play editorial team is dedicated to bringing the best apps to the
	attention of users and setting the tone for app quality throughout the store.
	It constantly reviews apps from across Google Play to find
	not only the best-known apps and games, but also the “diamonds in the rough” that
	they want more people to see. </p>

	<p>When the team finds great apps and games, it uses the <em>Featured</em>,
	<em>Staff Picks</em>, and other collections to promote them to users.</p>

	<p>You can't nominate your app for featuring, but the team is always
	on the lookout for great apps through a number of signals and indicators.
	If you build an app that users love and that looks great on Android devices,
	the editorial team will notice.</p>
	</div>

	<h4>Featured and Staff Picks</h4>

	<p>Each week the the Google Play editorial staff selects a new set of apps to
	promote in its popular <em>Featured</em> and <em>Staff Picks</em> collections.
	</p>

	The <em>Featured</em> collections highlight the latest and greatest app and game
	titles available for Android. Category featuring highlights the best and most
	popular apps in the top categories.

	<em>Staff Picks</em> collects all recently featured apps and games on Google
	Play. To better reach tablet users, there’s a special <em>Staff Picks</em>
	collection that highlights the best apps for Android tablets.</p>

	<div style="float:left;margin-right:18px;">
	<img src="{@docRoot}images/gp-collectibles.png" stydle="width:180px">

	</div>

	<h4>App collections</h4>

	<p>From time to time the editorial staff puts together a collection of apps and
	games based on a theme or seasonal event. The collections are popular with
	customers because they are timely and relevant, and they provide a new way to
	showcase great Android apps to users.</p>

	<p>The editorial staff chooses apps for collection promotions in a similar way
	as for featuring—high-quality apps that show the best of Android on phones
	and tablets. For collections the staff also looks for apps that can make an
	interesting or unique contribution to the collection as a whole. </p>

	<h4><img style="margin-right:.25em;margin-bottom:.5em;"
	src="{@docRoot}images/editorschoice_ann.png"> EDITORS' CHOICE</h4>

	<p><em>Editors’ Choice</em> is a curated collection of apps that highlights some
	of the very best apps available on Android. These apps are chosen for high
	quality and great UI, long-term popularity, and innovative use of Android
	features.</p>

	<p>Apps chosen for <em>Editors’ Choice</em> also receive a badge that is
	displayed wherever the app name is seen in Google Play.</p>

	<h4><img style="margin-right:.25em;margin-bottom:.5em;"
	src="{@docRoot}images/topdev_ann.png"> TOP DEVELOPER</h4>

	<p>Top Developer is a badge recognizing established, respected developers for
	their commitment to launching high-quality and innovative apps on
	Android. The Google Play editorial staff selects developers awards a Top
	Developer badge from time to time, based on the cumulative work of the
	developer.</p>

	<p>The Top Developer badge appears next to the developer name wherever it is
	displayed in Google Play. For a developer, the badge means long-term recognition
	of all of your apps. For users, the badge signifies an additional level of trust
	and confidence in your products.</p>

	<h3 id="details">Rich, colorful product pages</h3>

	<p>In Google Play, your app’s storefront is its <em>product details page</em>
	— a rich and colorful page that lets you promote your app, highlight its
	ratings and reviews, and show what your app can do.

	<p>Your product details page is the one page where your users come to find out
	everything about your app. When they see your app listed in search results, top
	charts, category listings, and collections, one tap takes them directly to your
	product details page.</p>

	<div style="float:right;margin-left:10px;">
	<img src="{@docRoot}images/gp-details-pages-magicpiano.png" style="width:500px">
	</div>

	<p>You can manage your product details page through the <span
	style="font-weight:500">Google Play Android Develeper Console</span>, from any
	web browser. Just sign in, upload or update your brand assets, and enter your
	product details in the languages of your markets. </p>

	<p>When you publish, Google Play adds your app’s ratings, reviews, links to your
	other products, and more, and makes sure your product details page looks great
	on phones, tablets, or in a web browser.</p>

	<p>You can link web users directly to your product details page from outside
	Google Play, such as from your web site, an ad campaign, reviews, social media
	posts, and more. See <a href="{@docRoot}distribute/googleplay/promote/linking.html">Linking
	to Your Products</a> to find out how. </p>

	<p>To learn more about how to create your product details page, see
	<a href="{@docRoot}distribute/googleplay/publish/index.html">Publishing on Google Play</a>.</p>